Category Archives: Business
Optimizing Search Engine Rankings with Microsites
“So how did it work out? At the time of writing this posting, both microsites rank (far) better than our main SmartInspect website for many keywords, including important keywords such as .NET logging and Java logging. This is especially surprising considering how many more links the SmartInspect websites has compared to the new microsites (the [...]
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Choosing a Web Development Stack
We have been working on a new product in the past few months (besides improving our flagship product SmartInspect of course) and had to choose a web development stack for this project. The product will be an installable web application, meaning that customers can host the application themselves (in contrast to all those fancy hosted [...]
Also posted in Programming 1 Comment
MicroISVs and microsites: an experiment
We have decided to try something new (to us) and launch two microsites related to Java logging and .NET logging. Both websites should be useful starting points for developers looking for more information about available logging frameworks and links to (mainly open source) tools, articles and tutorials. We will be adding additional resources to the [...]
Also posted in Websites 5 Comments
Keyword research with Google Insights for Search
A few days ago, Google released a useful new tool called Google Insights for Search that helps advertisers research keywords and understand search trends (via Jitbit). Although most of the presented data is already available via other Google tools such as Google Trends and the Google Keyword Tool, Google Insights presents the data in a [...]
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Micro ISV survey results
Neil Davidson, organizer of the Business of Software conference, created a MicroISV survey and just announced the first results in Joel’s Business of Software Forum. I was very surprised when I saw that only 12% of the MicroISVs who participated in the survey develop and sell web applications. I was under the impression that most [...]
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Quiet MicroISV scene
Just like Ian we have noticed that the MicroISV scene has become quiet over time and that there aren’t many MicroISV blog postings written or ideas exchanged anymore. Ian mentions one of the possible reasons that the MicroISV movement isn’t as visible anymore as it was a few years ago. He thinks that the MicroISV [...]
Also posted in DelphiFeeds.com Leave a comment
How to become a Jolt Award Finalist
I found this interesting article by Andrew Binstock on Larry O’Brien’s blog. It explains how the judges of the Jolt Award rate development tools and what vendors can do to make their products look better and easier to evaluate. This post, however, focuses on a common query from vendors whose products did not advance to [...]
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ComponentSource as our first official reseller
ComponentSource is the first official Gurock Software reseller. Although we had quite a few sales through other resellers in the past, ComponentSource is the first reseller to include us directly in their online catalog and who is now listed on our website in the new Resellers section. I know all the caveats about resellers that [...]
Also posted in Gurock Software 3 Comments
Borland doesn’t sell Delphi after all
The news is out, Borland doesn’t sell Delphi to an independent investor after all, but separates the Developer Tools Group into a wholly-owned sub company of Borland called CodeGear. I’m not sure if this is a good or bad thing for Delphi, but it’s clearly not what Borland or the Developer Tools Group, the people [...]
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Finding a great product name