Category Archives: Websites

Our experiences with Google AdWords

By Dennis Gurock | Published: September 8, 2005

Just like Eric Sink, we have been quite disappointed with Google AdWords so far. We have a lot of ads running on Google for SmartInspect, but we either get almost no impressions for the selected keywords or the keywords are so popular that Google instantly disables our ads, even when we get good click through [...]

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Get your landing page right!

By Tobias Gurock | Published: September 5, 2005

Over the last few months, we’ve been steadily working on improving our website. With the aid of our website statistics we found out that most of our visitors enter our website on the main product page of SmartInspect (more than 60% last month). This is expected since all advertisement like Google AdWords and most announcements [...]

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Is MSN Search getting ahead of Google?

By Tobias Gurock | Published: August 24, 2005

I just looked at our blog statistics to find out how often search engine spiders, such as the MSNBot or Googlebot, visit this site and how many pages they index. As it turns out, the Googlebot either doesn’t like our site that much or it has serious capacity problems. Compared to other search engine spiders, [...]

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Technical details of DelphiFeeds.com

By Tobias Gurock | Published: August 9, 2005

After announcing DelphiFeeds.com previously, I decided to post some notes about the technical details involved in creating this website. The technical backend of DelphiFeeds uses a simple Python script to collect the different site feeds. This script is run periodically via cron. It uses the great Universal Feed Parser to download and parse the feeds [...]

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Announcing DelphiFeeds.com

By Tobias Gurock | Published: August 7, 2005

Dennis previously asked for links to dedicated Delphi blogs. We got a few responses and several links to nice blogs. Thanks for that! We originally intended to improve our existing intranet with all kinds of Delphi blogs. Be it blogs of the Borland employees or enthusiastic Delphi users, we would always know what’s happening in [...]

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Every tag counts

By Dennis Gurock | Published: August 5, 2005

While investigating the search engine ranking for www.gurock.com, I noticed that Google doesn’t index our site in an optimal way. If you look at all the indexed pages of our site on Google, you will notice that a lot of pages have the same description. The description contains a part of the Meta description tag, [...]

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